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2011-10-16

Les Journées Particulières LVMH 15 & 16 octobre 2011

Right after, visiting La Grande Epicerie and tasting absolutely everything and enjoying myself, I decided to go to Dior with my friend whereas I was supposed to get there on Sunday morning.
Once on the Avenue Montaigne, we realized that we might have made a mistake by not sticking to our original plan. There was a huge line contouring the Dior headquarters. Considering we only waited for an hour at La Grande Epicerie, we decided to give it a try and enter the line. We ended up waiting for...3 hours! Yes, you read it well. 3 full hours! Only fans could endure that. Thank God, we had lunch before at La Grande Epicerie. Most people in the line were starving and thirsty. After 2 hours and a half, we reached the Holy Grail. We were given invitations to get in but stayed outside for 30 minutes more. What made our waiting exceptional is that while waiting right at the door of the Dior headquarters we bumped into the Arnault family: Bernard Arnault, the father, and LVMH Chairman, Antoine Arnault, his son, an INSEAD graduate, in his early 30s, who is the Head of the Communication Department, and Delphine Arnault, his daughter, a London School of Economics graduate, Head of the HR department for the LVMH Group, Sidney Toledano, Head of Dior, John Galliano, and Fendi, and the French Minister of Culture, Frédéric Mitterrand.
Once inside, we felt like kids entering a toy store with our eyes wide open, amazed by everything we saw. The visit lasted an hour. We got in touch with different Dior collaborators and observed and learned some of the tricks to hand-make shoes, jewels, watches, dresses, etc. We learned a few tricks in make-up with two great Dior make-up artists.
At the exit, we were given goody bags (see my picture above).
I want to warmly thank the Arnault family for this wonderful day I spent thanks to them. I spent 10 hours in the Journées Particulières LVMH. Everything was perfectly organized. Visitors were well taken care of. Thank you for making our day. For making us dream.